24-HOUR PROSPECT TRIGGERS
Make a firm offer
of credit to a homeowner who initiated creditactivity just 24 hours
earlier! 24-Hour Triggers are an ideal marketing
approach for Mortgage and home-equity lenders and retailers nationwide.
Now you can dramatically increase the response rates to your
pre-approved credit offers by reaching homeowners at the precise time
they actively are shopping for a loan. With Prospect Triggers,
you can identify opportunities as they occur and make firm credit
offers, as often as daily, to consumers who meet your credit criteria.
Superior Data
Freshness and Timely Delivery
Lead Answer
brings a new level of timeliness and precision to the prescreen process.
Historically, prescreen relied on dated information to identify
consumers who might be looking for credit. Prospect Triggers is the
first pre-approved marketing solution to target homeowners based on
their actual credit behavior within the past 24 hours - nationwide - and
to deliver that data to you daily.
Just think, now you can make timely credit offers by phone or
mail to increase response rates, reduce overall acquisition costs and
boost profitability, reaching credit-active consumers before your
competitors do.
Incorporates Your Credit Criteria
We will
monitor a prospect list that incorporates your credit criteria. We can
generate a prospect list for monitoring using one of the following four
(4) items:
1) A comprehensive nationwide credit-reporting database of
credit-active homeowners
2) Your current prescreen list (i.e. your selected filters)
3) A prospect list from Lead Answer
4) Uses new trade and inquiry triggers
We identify
highly responsive, credit-active homeowners who are prime
candidates for your pre-approved offers and notifies you within
24-hours when those consumers actively are seeking a mortgage
loan.
Segments and
Suppresses Less-Credit Worthy Consumers
You can use
scores and attributes to segment your criteria. Back-end
screening helps to eliminate consumers with recent derogatory
activity.
A Fully Compliant
Process
All
triggered consumer names are run through our opt-out file, pre-scrubbed
through the National and state DNC (Do-Not-Call) registry, and the
process fully complies with all Fair Credit Reporting Act and FACT Act
requirements.
Make the Most of a
Time-Sensitive Opportunity
When a
qualified consumer is actively seeking credit, you need to be there with
your marketing message. With Prospect Triggers, you can reach the right
people at the right time, bringing a new level of precision and
profitability to your credit marketing programs.
Speak to a Mortgage Lead Consultant to get
started or to learn more, calls us Toll-Free at
(866) 675-3727. |
